Articles from Luma AI
Luma AI, one of the world's most advanced generative AI companies, today announced the launch of its groundbreaking initiative, “Dream Lab LA” – a bold new initiative headquartered in Los Angeles that combines frontier AI technology with deep expertise in filmmaking. Dream Lab LA is designed as a creative engine room where Hollywood veterans, emerging storytellers, studios, and curious minds come together to shape the next era of storytelling – before it arrives.
By Luma AI · Via Business Wire · July 10, 2025

At AWS re:Invent, Luma AI today announced the upcoming release of its newly updated Luma AI Ray 2 Video Model, which produces videos from text and image prompts in as little as 10 seconds. Developed for general consumers, prosumers, and professionals, the Luma AI Ray 2 Video Model, accessible through Luma AI’s recently launched Dream Machine service, extends Luma’s capabilities as a visual thought partner, enabling users to bring their ideas to life in high-quality, stunning videos that are now up to 1-minute long–from five seconds in the previous model. Additionally, Luma AI and Amazon Web Services (AWS) announced a strategic collaboration that will bring Luma AI’s best-in-class visual AI models to Amazon Bedrock, enabling AWS customers to build and deploy visual capabilities into their AI applications.
By Luma AI · Via Business Wire · December 4, 2024

Luma AI today unveiled a free and subscription-based service that offers a new and intuitive user experience for its wildly popular Luma AI Dream Machine model now available on Web and iOS. With the Dream Machine service, creators everywhere will be able to more easily visually express what’s on their mind, free their imaginations, create stunning visuals, and share their ideas. The company also announced Luma AI Photon Image Model, the most creative, personalizable, and efficient image generation foundation model on the market. Photon Image Model has been purpose built to advance the power and capabilities of Dream Machine for everyone, including creatives, designers, and visual thinkers to help them achieve extraordinary things from directing cinematic stories to visualizing product ideas. In addition, Luma AI announced a new image API for developers and creators to build and scale powerful new creative applications.
By Luma AI · Via Business Wire · November 25, 2024